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MSC

In the era of the digital revolution, information and communication are transforming at an unprecedented pace. The spread of the internet, the dynamics of social networks and the development of multimedia have radically reshaped the way citizens produce, share and consume information. Traditional forms of journalism – the press, radio and television – now coexist with new digital media that shape the agenda of public debate and redefine the role of the journalist.

The Postgraduate Programme (MSc) “Journalism and New Media” of the National and Kapodistrian University of Athens constitutes a contemporary academic proposal, designed to respond to the needs of today’s communication reality. It focuses on the study of the rapid changes in the field of the media, exploring their political, social, cultural and technological implications.

Objectives and philosophy of the programme

The aim of the MSc programme is to cultivate an interdisciplinary and holistic approach to the study of journalism and communication, through the integration of theory, research and practical application. The programme offers courses that focus on the functioning of the media, research and documentation techniques, the writing and editing of news content, as well as digital communication practices. At the same time, it examines the ways in which technological developments transform the structure and functioning of the media, preparing students for the demands of the contemporary digital ecosystem. Students are trained both in the traditional skills of journalism, documentation and professional ethics, and in the new skills required by the digital environment. The programme aims to shape professionals and researchers who understand the role of the media not only as tools of information, but also as mechanisms that shape the public sphere and strengthen democratic participation.

Structure and content of studies

The MSc programme offers a combination of theoretical courses and laboratory seminars, covering topics such as:

  • Contemporary communication systems and media
  • Journalistic research and documentation
  • Multimedia content production
  • Data-driven journalism and information analysis
  • Law, ethics and transparency in the media
  • Social media and public communication
  • Innovation and entrepreneurship in digital media

Teaching is supported by laboratories, participation in research projects, and collaborations with media organisations and communication institutions.

Learning objectives and expected outcomes

Upon completion of the programme, graduates will be able to:

  • Understand in depth the complex and evolving environment of contemporary information.
  • Apply advanced techniques of journalistic research, writing and publication of content across multiple platforms.
  • Analyse social, political and economic developments with scientific accuracy and journalistic responsibility.
  • Make creative use of digital tools, artificial intelligence and new communication technologies.
  • Act with professionalism, ethics and social sensitivity.
  • Innovate in the dissemination of information by proposing new forms of storytelling and communication.

Career prospects

Graduates of the MSc programme can pursue careers in a wide range of professional fields:

  • Journalism (print, broadcast and digital media)
  • Communication and public relations
  • Digital content management and social media management
  • Research and academic careers in media and communication
  • Consultancy services for organisations and institutions involved in information, political communication or social innovation.

A programme for the future of journalism

The MSc “Journalism and New Media” constitutes a contemporary academic proposal that combines theoretical training with practical specialization. It aims to shape professional journalists and communication researchers capable of responding to the challenges of the new digital era and contributing substantially to the formation of a responsible, pluralistic and technologically informed public sphere. It is a programme that does not limit itself to the study of the present, but actively prepares for the future of information and democracy in the digital century.